Almost one year ago on March 31st 2011, 135 countries and territories, 5251 cities and towns and a total of 1.8 billion people from across the world were united. The reason? Earth Hour.
Earth Hour was conceptualized by the World Wildlife Fund (WWF) a non-for-profit organization dedicated to stopping the degradation of Earth’s natural environment and building a future where people live in harmony with nature. In 2007 in the Australian city of Sydney, 2.2 million individuals and 2000 businesses turned their lights off for 60 minutes as a stand against climate change.
Starting as somewhat of a symbol, Earth Hour has turned into a global movement and is the largest voluntary action for environment that the world has ever seen. Take 3-minutes to check out the official Earth Hour video above and see how powerful it is when people unite and DO rather than say.
What will you be doing at 8.30pm on 31st March 2012? Why not turn all your electricity off in your home and really make that 1-hour count?
Let us know what you will be doing to contribute to a sustainable future after the 60-minutes.